Color can be a powerful tool for stationery design and business branding. Envelopes will stand out with the use of color, but only if it is used effectively. When it comes to printing envelopes, the brilliant hues can amplify the designs and draw more attention to your business. Here are a few tips to making the most of full color printing for your envelopes.
Pick a color scheme: Find out what colors would go best on your envelopes and narrow it down to a few. You want them to compliment each other and for the most part, avoid a rainbow rash of color. Use it sparingly, near words you want to stand out or as design accents on your envelopes.
Utilize front and back printing: If you really want your full color envelopes to stand out, create designs for the front and back of the stationery staple. Using both sides of your envelopes means double the dose of branding. A great way to do this is by splitting the contact information to put a little on either side and by creating envelopes with graphics that wrap around.
Focus on your colorful logo: If your business logo incorporates vibrant color, think about utilizing this to be the center of the design for your envelopes. This is a great way to make sure that you can increase your presence of the signature branding that also appears on your letterhead and business cards.
Create contrast with lights and darks: Generally speaking, black text is the easiest to read and most consistent visually, but work with that for your custom envelopes. Pair dark text with lighter shades in the background and find other ways to accentuate your look with contrasting colors. Using tints of color on your envelopes is another effective design technique.
Revamp the layout: Look beyond the traditional horizontal envelopes and think bold with sideways font, modern colors and oversized designs. If you really want to make a statement with vibrant shades, print your envelopes on colored paper. If you want an earthy, eco-friendly look, print on recycled paper.
Find a printer with high quality colorful results: Once you have an effective design, you should search for the best printing service provider for your envelopes. Online printing companies are convenient and have easy ordering processes, so this is recommended if you want high quality results and a guaranteed swift turnaround time on your envelopes order.
